Sid Mehta
Writer by day. Rioter by night. 
Why hello. I’m a Creative Director and Copywriter.
I choose particular words on purpose, then arrange
them in ways that please the pink squiggly stuff in
people’s skulls.

I also think up marketing ideas. And always try to
make them meet on the corner of cool and strategic.
Some even dance a little jig.

(Name drop alert)
I’ve been fortunate to work at some smart agencies
too — most recently Mirum Digital — along with 
brands like McDonald's, Coca Cola, Mutual Funds Sahi 
Hai, Manchester United, Apollo Tyres and more
than a few others. If you’d like to chat, hit me up via
the sorcery of electronic mail: ariensid@gmail.com